

How to get the best deal with The Iconic's price match policy
We’ll help you request a price match from The Iconic and get the deal you deserve.
The Iconic price match policy – how to get the best deal
The Iconic price match eligibility criteria - what qualifies for a match?
✅ Eligible Criteria
- Identical Items: Same brand, model, size, colour, and features.
- In-Stock & Available Locally: Must be in-stock on both THE ICONIC and competitor’s website, available for delivery to your location (Australia/NZ).
- Approved Retailers Only: Competitor must be a legitimate Australian or New Zealand business with an ABN/ACN or NZBN.
- Same Currency: Both prices must be listed in the same currency (AUD or NZD).
❌ What's Not Eligible
- Member-only deals, loyalty programs, or one-time-use codes.
- Clearance sales, flash sales, stacked discounts, group buying deals.
- Marketplace listings (eBay, Amazon), obvious pricing errors.
- Items from THE ICONIC’s Pre-Loved category.
- Specific excluded brands (Dyson, GHD, Cloud Nine).
- Overseas websites not targeted at AU/NZ.
📌 THE ICONIC's Final Say
They reserve the right to reject price match requests at their discretion, even if all criteria seem met.
How to request a price match at The Iconic
Step-by-Step Process:
- Gather Your Evidence
- Competitor's URL link with lower price.
- Screenshot clearly showing the competitor’s price.
- Competitor's URL link with lower price.
- Contact THE ICONIC Customer Service
- Live Chat: Quickest method (Mon–Fri 9am–9pm AEDT, Sat 9am–5pm AEDT).
- Email: Via the Help Centre form.
- Phone: Call +61 2 8294 8828 (AU) or +64 800 461 244 (NZ).
- Live Chat: Quickest method (Mon–Fri 9am–9pm AEDT, Sat 9am–5pm AEDT).
- Provide Details Clearly
- State clearly: “I found [Product Name] at [Competitor] for $XX. Your price is $YY. Here is the link and screenshot. Could you please assist with a price match?”
- Approval & Voucher
- If approved, you’ll receive a voucher code for the price difference.
- Voucher valid for 7 days from issue date.
- If approved, you’ll receive a voucher code for the price difference.
- Complete Your Purchase
- Add the exact item to cart, apply voucher at checkout.
- Add the exact item to cart, apply voucher at checkout.
Limits: One price match voucher per customer, per item, per competitor, per day.
The Iconic accepted competitors & required proof
✅ Accepted Competitors
- Legitimate AU/NZ online retailers (e.g., Myer, David Jones, Adidas AU, Rebel Sport).
❌ Excluded Competitors
- Marketplaces: eBay, Amazon, Gumtree, Craigslist.
- Flash Sale/Deal Sites: OZSALE, Catch.com.au, Kogan.
- Discount Beauty Sites: Chemist Warehouse, StrawberryNet.
- Luxury Discount Sites: Cettire, SSENSE, Farfetch.
- Others: Dick Smith, MyDeal, overseas retailers.
📄 Required Documentation
- URL link of competitor’s product page.
- Current screenshot of competitor’s page (clearly showing product, price, and stock status).
Important: Competitor’s final public price (including GST & shipping) must be lower than THE ICONIC’s total price.
Exclusions & limitations - when price matches are not allowed at The Iconic
Not eligible for price match:
- Member-exclusive or coupon-based offers.
- Clearance, flash sales, marketplace pricing.
- Pricing errors on competitor sites.
- Pre-loved/second-hand items.
- Overseas retailers or sites not geared to AU/NZ.
- No post-purchase price protection on THE ICONIC’s own price drops.
Additional Limits:
- Voucher Restrictions: Cannot combine with other promo codes, single use, specific to item, expires in 7 days.
- One Match per Day: Limited to one price match voucher per customer per day.
- Quantity Limits: Typically applies to one unit of product.
Recent The Iconic customer price match experiences
Successful Matches: “I used THE ICONIC chatbot to request a price match. Uploaded a screenshot, and they quickly gave me a discount code.”
Denied Request Reasons: Excluded competitors like Amazon or eBay being mistakenly requested. Slightly different product codes causing denials. Misunderstanding sale exclusions on competitor sites.
Success Story: A customer found shoes on THE ICONIC at $130, competitor had them for $110. They submitted a request via chat, received a $20 voucher within 15 minutes, enjoyed quick shipping at matched price: “fantastic outcome.”

Official The Iconic Price Match Policies & Support Links
- THE ICONIC Price Match Policy (Help Centre): Official policy details.
- THE ICONIC Terms & Conditions (Section 11: Price Matching): Full legal details and exclusions.
- Submit a Request Form: Official method to initiate price match via email/form.
- Customer Service Live Chat: Available on THE ICONIC Help page during business hours.
- Phone Contact: +61 2 8294 8828 (AU), +64 800 461 244 (NZ).
Found a better price? Claim your The Iconic price match now!
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