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Supercheap Auto
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Supercheap Auto
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Edited by:
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Last updated:
July 18, 2025
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How to submit a complaint with
Supercheap Auto
 

The quickest ways to submit your complaint to Supercheap Auto include:

  • Phone Hotline: Call Supercheap Auto’s Customer Care Centre at 1300 175 010 (Mon–Fri 8am–6pm AEST, Sat 9am–5pm AEST). Have purchase details or Club membership number handy.

  • Online Live Chat: Available on the Supercheap Auto website during standard business hours (Mon–Fri 8am–6pm, Sat–Sun 9am–5pm). Ideal for immediate, text-based assistance.

  • Email or Web Form: Submit a detailed written complaint through the Contact Us page, choosing the appropriate topic (“Feedback/Complaint”). Alternatively, email directly at customercare@supercheapauto.com.au. Responses typically arrive within one business day.

  • In-Store: Visit the Supercheap Auto store involved in your complaint and speak directly with a Store Manager or supervisor. Many issues can be resolved immediately in-store.

  • Special Hotlines:

    • Warranty and Spare Parts: +61 7 3482 7500

    • Trade Account Issues: 1300 787 570
  • Social Media: Reach out via Supercheap Auto’s Facebook or Twitter pages. Staff will usually direct you towards formal support channels.

For fastest results, start with the hotline or live chat. For documented communication, use email or the online form.

What happens after you submit a complaint to Supercheap Auto ?

Upon submitting your complaint, the following steps typically occur:

  • Initial Response: Customer Care representatives attempt immediate resolution or escalate to specialist teams if necessary. Simple issues (like refunds or exchanges) often resolve quickly.

  • Follow-Up: Written complaints typically receive acknowledgment within 24 hours. If investigation is needed, the representative will provide estimated timelines.

  • Resolution Process: Depending on your issue, resolutions can include refunds, replacements, or repairs. For warranty issues, you might need product assessment.

  • Timelines: Most straightforward complaints resolve within a few days. Complex issues (e.g., warranty assessments) may take longer, but regular updates are provided.

  • Escalation: If unresolved initially, your complaint moves to supervisors or the corporate Customer Relations team, who can offer solutions like goodwill gestures or policy exceptions.

Supercheap Auto aims to handle complaints swiftly, courteously, and fairly, maintaining a strong focus on customer satisfaction and loyalty.

Common complaints against
Supercheap Auto

Customers frequently report these common issues:

  • Online Ordering Issues: Stock inaccuracies, delayed shipments, or complicated price-match approvals causing frustration.

  • Product Quality and Faults: Warranty claims for defective items (like car batteries or dashcams) sometimes involve delays or miscommunications with manufacturers.

  • Customer Service Experience: Issues such as long hold times, delayed callbacks, or inconsistent staff assistance. While most experiences are positive, these complaints arise regularly.

  • Returns and Refunds: Challenges in processing returns or refunds promptly, especially without proof of purchase, leading to customer dissatisfaction.

  • Pricing & Promotions: Confusion around promotional prices not honoured at checkout or difficulties with executing the price-match guarantee.

  • Membership & Account Issues: Occasional complaints about Club Plus loyalty points or account credits not being applied promptly.

Recognising these common complaints can help you clearly present your issue, leading to quicker resolutions by Supercheap Auto.

Real complaints submitted through Ajust

How other
Supercheap Auto
 complaints got resolved

Online Order Out of Stock: Customer ordered online, then discovered the item was unavailable after a week without notification. Supercheap Auto quickly processed a full refund and provided a $20 gift voucher as compensation.

Faulty Car Stereo Under Warranty: Stereo failed within warranty, initially required manufacturer assessment taking weeks. Customer escalated, citing consumer rights. Supercheap Auto provided a temporary replacement and later upgraded the stereo.

Price Match Frustration: Difficult and slow price-match approval via online chat causing customer frustration. Company apologised publicly, improved internal procedures, and issued a $10 credit.

How to escalate a complaint with Supercheap Auto

If initial attempts to resolve your issue fail:

  • Internal Escalation:

    • Request to speak with a Customer Care Team Leader or Supervisor directly.

    • For in-store issues, escalate to the Store Manager or request corporate intervention via Super Retail Group’s Customer Relations.

    • Note your complaint’s case number for easy follow-up.

  • Going Higher:

    • Address written complaints to Super Retail Group’s corporate office if you feel the resolution is inadequate or delayed.

    • Include specific details and request a senior-level review.

  • Keeping Records:

    • Maintain emails, record agent names, and dates to strengthen your case if external escalation is necessary.

Persistence through these escalation pathways usually resolves complaints effectively.

Regulatory & Ombudsman Information for Supercheap Auto

If internal resolution fails, escalate externally:

  • State Consumer Affairs or Fair Trading:

    • Lodge formal complaints with your state’s Fair Trading (e.g., NSW Fair Trading on 13 32 20 or online). They offer free mediation services.

  • ACCC (Australian Competition & Consumer Commission):

    • Report misleading advertising or systemic issues via the ACCC online form. They track company practices but do not resolve individual cases.

  • Small Claims Tribunal:

    • For significant unresolved disputes, consider local small claims courts (e.g., VCAT in Victoria, QCAT in Queensland). Usually, mentioning tribunal involvement motivates quicker resolutions.

  • Contacts for External Escalation:

These external avenues safeguard your consumer rights when internal pathways don’t deliver satisfactory outcomes.

Official Supercheap Auto Complaint Resources & Links

Supercheap Auto
Complaints FAQs

You’ve done your part, now it’s time to hold
Supercheap Auto
accountable.

Take the final step and submit a complaint that gets seen and responded to.