How to file a complaint and get quick results from Coles
How to submit a complaint with Coles
Coles offers multiple ways to submit complaints designed to suit how you shop. Whether it’s about an online grocery order or an in-store experience, you’ve got fast, effective options to raise your issue:
📞 Phone:
- In-store issues: Call 1800 061 562 (Mon–Fri 8:30am–6pm, Sat 8am–4:30pm).
- Online orders: Call 1800 455 400 (Mon–Fri 6am–1am, Sat–Sun 7am–10pm).
📝 Online form: Visit Coles’ Contact Us page to fill out a complaint form. Include store details, your order/receipt number, and a clear description.
📧 Email: Send a complaint to coles.customer.care@coles.com.au. Attach receipts or photos to speed things up.
💬 App or Live Chat: Use the Coles app or the 24/7 Help Centre on their website. Live agents are available during business hours if the chatbot can’t resolve your issue.
👥 In-store: Speak with a store manager or the customer service desk, many issues can be resolved on the spot.
💡 Pro tip: Keep things calm and clear. Share when, where, and what happened, plus what outcome you're after (refund, replacement, apology). That helps Coles fix it faster.
Once your complaint’s logged, Coles follows a consistent resolution process:
1. Acknowledgment:
You’ll get a confirmation either verbally or via email. They’ll give you a case or reference number.
2. Internal Review:
Your complaint is routed to the right team, whether that’s an in-store manager or the online support unit.
3. Investigation:
Case managers check records (e.g. CCTV, order logs, receipts). You might be asked for more info like photos or receipts.
4. Timeline & Communication:
While Coles doesn’t give firm timelines, many issues are resolved within a few days, especially refunds for missing items or pricing errors. You’ll get updates via phone or email.
5. Resolution:
Outcomes vary: refunds, credits, replacements, apologies, or goodwill gestures (like vouchers).
6. Closure:
Once a resolution is delivered and accepted, Coles closes the case. If more action is needed, they’ll let you know (e.g., if it’s escalated to senior staff).
Common complaints against Coles
Here’s what customers most often raise:
- ❌ Missing or wrong online order items
- 🥩 Food quality issues (spoiled, expired, or damaged products)
- 💵 Pricing errors at checkout
- 👎 Rude or unhelpful staff
- 🏅 Loyalty point problems (Flybuys not credited)
- 🔁 Refund or return issues
- 🛒 Stock shortages or misleading specials
- ⚠️ Unsafe conditions or trolley problems
Most complaints are solvable once raised—and Coles is generally fast to respond when you use the right channels.

Got an issue with Coles? Send your complaint instantly!
Real Coles complaints and how they were resolved
🛒 Online Order Issue: Vanessa missed several items from her online grocery order. She called Coles and received a refund + $10 voucher within four days.
💸 Checkout Error: Stephen spotted a cereal scanning higher than the shelf price. Coles honoured their Scanning Code of Practice and gave him the item for free.
😠 Staff Behaviour: Maria complained online about rude service. Within 48 hours, Coles called her, apologised, and mailed a $20 gift card.
Not satisfied with the first response? Here’s how to push further:
- Ask for a supervisor: During a call or chat, request escalation. A manager may offer better solutions.
- Follow up in writing: Reference your case number and explain why you’re unhappy with the outcome.
- Contact head office: Write to Coles Group, 800 Toorak Rd, Hawthorn East VIC 3123. Clearly mark as an “Escalated Complaint.”
- Use social media (tactfully): Posting on Facebook or X (Twitter) can prompt action, but always be polite and factual.
- Request internal review: Ask for a senior resolution or dispute review team, especially if the issue is serious or prolonged.
Coles has strong internal escalation pathways. Most complaints that reach higher tiers are resolved fairly quickly.

If Coles hasn’t resolved your issue, here’s where to go next:
- Consumer Affairs/Fair Trading: Contact your state’s consumer agency (e.g. Consumer Affairs Victoria, NSW Fair Trading).
- ACCC: Report broader or systemic issues to the ACCC.
- Health/Safety: Found something dangerous in yourfood? Report to your state’s food safety authority.
- Small Claims Court: For unresolved refunds or financial loss.
- Media/Advocacy: In rare cases, public exposure (like CHOICE or ACA) can help pressure resolution.
⚠️ Most complaints don’t need to go this far—but it’s good to know your rights.
- Complaint form: Coles Feedback Page
- Customer care (in-store): 1800 061 562
- Customer care (online orders): 1800 455 400
- Email: coles.customer.care@coles.com.au
- Help Centre (FAQs): Coles Support
- Refund policy: Returns & Refunds
- Flybuys help: Flybuys Support
- Social support: Coles Facebook / @Coles on Twitter
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