

Tried to complain to Bupa but got ignored? We’ll help you escalate it.
How to submit a complaint with Bupa
Bupa offers multiple ways to raise a complaint:
- Online Complaint Form: Visit Bupa’s Feedback and Complaints page, fill in your membership details and issue.
- Phone: Call 134 135 for health insurance (Mon–Fri, business hours). Say you want to lodge a complaint.
- Email (General Insurance only): Send to complaints@gi.bupa.com.au for travel, pet, or other non-health products.
- Mail: Write to Bupa: Customer Relations Manager, 33 Exhibition Street, Melbourne VIC 3000.
- In Person: Visit a Bupa retail centre and speak to a consultant.
- Speak Up Service: For serious misconduct, use Bupa’s independent whistleblower channel.
📌 Include your policy number, what happened, dates, and what resolution you want. Bupa’s team will review and follow up with you.
Bupa’s process is built around timeliness and fairness:
- Acknowledgment: Expect confirmation in 2–5 business days (instant by phone).
- Review Goal: Bupa aims to resolve complaints within 10 business days.
- Investigation: A consultant checks your policy, claim, and contacts relevant teams.
- Updates: If more time is needed, Bupa will communicate delays and keep you informed.
- Resolution: You’ll receive a decision with reasoning.
- Dedicated Team: Escalated or complex complaints go to Bupa’s Resolutions Team for a fresh, impartial review.
They take complaints seriously and aim to leave you informed, heard, and (ideally) satisfied.
Common complaints against Bupa
These are the most frequent issues raised by Bupa members:
- Denied or Delayed Claims
- Coverage Gaps & Out-of-Pocket Costs
- Rising Premiums with Poor Returns
- Customer Service Problems
- Billing Errors
- Confusing Policy Changes
- Tech & App Issues
- Hospital or Extras Cover Misunderstandings
- Overseas Visitor Cover confusion
- Comparisons to competitors with better resolution offers
Complaints are often emotional because health issues are personal. Clear, calm complaints focused on facts tend to get better outcomes.
Real complaints submitted through Ajust
How other Bupa complaints got resolved
Claim Denial Overturned: A hospital claim marked “pre-existing” was later approved after an internal review.
Double Billing Refunded: $455 was refunded after Bupa debited twice.
COVID Relief: Premium credits and refunds were provided to members unable to use services during lockdowns.
Not happy with the initial response?
- Ask for a Senior Review: Request a review by a Senior Customer Relations Specialist.
- Write to the Manager: Address letters to “Customer Relations Manager – Bupa” at the Melbourne office.
- Timeframes: You’ll usually get a new response in 5–10 days.
- Final Letter: If still unresolved, the letter will advise of your right to external escalation (e.g. Ombudsman).
Persistence helps. An internal review often results in a fairer outcome.

Still stuck? These external bodies can help:
- Private Health Insurance Ombudsman:
- Call 1300 362 072 or lodge online via ombudsman.gov.au
- Free, independent, and empowered to mediate
- Wait 30 days or receive a final response from Bupa first
- Call 1300 362 072 or lodge online via ombudsman.gov.au
- AFCA (for General Insurance):
- Visit afca.org.au or call 1800 931 678
- Handles Bupa complaints about travel, pet, or other non-health insurance
- Visit afca.org.au or call 1800 931 678
- Regulators:
- ACCC: For misleading conduct or systemic issues
- APRA & ASIC: For financial misconduct
- ACCC: For misleading conduct or systemic issues
These agencies exist to keep insurers like Bupa accountable. Don’t hesitate to use them if needed.
- Health Insurance Complaints: bupa.com.au → Health Insurance → Feedback & Complaints
- General Insurance Complaints Email: complaints@gi.bupa.com.au
- Phone (Health Insurance): 134 135 (Mon–Fri, 8am–8pm AEST)
- Mail: Customer Relations Manager, Bupa – 33 Exhibition Street, Melbourne VIC 3000
- Commonwealth Ombudsman: ombudsman.gov.au – For unresolved health insurance issues
- AFCA: afca.org.au – For travel, pet, and general insurance issues
- ACCC Complaint: accc.gov.au/contact-us
- Private Health Insurance Code of Conduct: privatehealth.com.au – Industry standards Bupa follows
- Review Sites: ProductReview.com.au, Trustpilot (see real cases and Bupa’s responses)
Bupa Complaints FAQs
How do I submit a complaint to Bupa quickly and effectively?
You can submit a Bupa complaint online, by phone, email, post, or in person. Online is the fastest: use Bupa’s Feedback & Complaints page. Include your policy number, what happened, and what outcome you want. Phone is also fast (134 135 for health cover). General insurance issues go via email (complaints@gi.bupa.com.au). Serious misconduct? Use their Speak Up channel. Clearly stating your facts helps avoid delays.
What happens after I lodge a complaint with Bupa?
Bupa usually acknowledges complaints within 2–5 business days and aims to resolve them in 10. Your issue is reviewed by a consultant, and if more time is needed, they’ll update you. Complex cases go to Bupa’s Resolutions Team for a fair review. You’ll receive a written decision. Persistence often improves outcomes, especially if you request a senior review.
What are the most common reasons people complain about Bupa?
Top Bupa complaints include denied claims, out-of-pocket costs, premium hikes, billing errors, and poor service. Others include confusing policy changes, tech issues, and cover misunderstandings—especially for hospital, extras, or overseas visitor plans. Comparing outcomes to other insurers often motivates complaints. Calm, clear communication helps your case get taken seriously.
What can I do if Bupa doesn’t resolve my complaint?
You can escalate to senior staff or external bodies like the Ombudsman or AFCA. First, ask for a senior review. If unresolved, Bupa will send a final letter advising your right to external help. For health cover, contact the Private Health Insurance Ombudsman. For general insurance (travel, pet), go to AFCA. These bodies are free and independent.
You’ve done your part, now it’s time to hold Bupa accountable.
Take the final step and submit a complaint that gets seen and responded to.